Internal dashboards track deal health — but external buyer experience and benchmarking with Sage Recon can reveal an entirely different reality.
In live buying situations, competitors frame you, price against you, and counter your claims in ways you never hear. Sage Recon makes those dynamics visible so you can adjust with precision — not assumption.
The outcome isn't "information."
Sage Recon delivers prioritized, actionable recommendations tied directly to deal outcomes and margin impact.
How it works
Sage Recon's structured, time-boxed engagement is designed to surface immediate performance gains.
We start with a focused questionnaire to capture your ICP, sales motion, deal anatomy, pricing/packaging, recent wins/losses, and where you suspect revenue or margin is escaping.
We run external, real-world research to observe how your category behaves in practice — what buyers ask, what objections recur, what proof points move deals, and what "hidden criteria" shows up late in cycle.
We map the forces shaping buyer decisions right now: competitor framing, procurement patterns, risk language, replacement narratives, and the deal traps that drive last-minute discounting.
We identify the specific moments where leverage is lost — messaging drift, pricing anchors, proof gaps, objection handling, competitive landmines, and handoffs that stall momentum.
You receive a concise, executive-ready report with prioritized findings, supporting evidence, and recommended actions tied to specific metrics.
Clear visibility into where price holds, where it erodes, and what drives the difference.
Identification of avoidable concessions and the structural triggers behind them.
Clarity on what buyers actually retain and repeat — versus internal assumptions.
Insight into friction points that lead to delay, drift, or "no decision."
Understanding where deal momentum shifts — and how to regain control.
Recurring objections buyers use strategically — and the proof points that neutralize them.
How competitors frame you in live deals — and counter-positioning that restores advantage.
Consistent, market-grounded language across SDR, AE, SE, and executive conversations.
Targeted adjustments that lift effective price and reduce silent givebacks.
a framework your team can reuse to prevent future execution erosion.
14316 Reese Boulevard W
Ste B #1677, Huntersville, NC 28078
© Copyright 2026 - Sage | Recon